ARC guide for authors and readers

If you are brand new to ARCs, check out the quick definition below.

Otherwise, pick a path, and I’ll walk you through the nitty gritty.

I'm an author         I'm a reader

 FAQ


What is an ARC?

An Advance Reader Copy (ARC) is a pre-publication version of a book given to selected readers for free. The idea is simple: help the book launch with a bit of early momentum — and, where platforms allow it, early reviews. Amazon generally doesn’t allow reviews before release.
Reviews are unpaid and should be honest. A good ARC reader knows how to deliver a tough review without being a jerk: mention what worked (hopefully something!), explain what didn’t, and if it’s mainly a taste/genre thing, say so. Be honest, but gentle. Critique the book, not the author.

This is a symbiotic relationship between authors and readers

  • Readers get access to thousands of books for free
  • Authors can get early reviews so the book shows movement soon after launch
  • Authors find out if the book lands the way they intended before the world at large sees it
  • Word‑of‑mouth from real readers (and hopefully fans)

Ready? Pick a lane.

I'm an author      I'm a reader


Do you have something to add? Let me know heythere@timowenauthor.co.nz

Frequently Asked Questions

For Readers

As a reader, what do I do if I hated a book.

That's okay, you’re allowed to. Not every book is for every brain.
If you do review, be honest without being cruel — focus on what didn’t work for you and why. If you can find something positive to say, mention it.
If you DNF, it’s totally okay to skip reviewing (or send the author a quick private note if you want).

When are the reviews due?

Ideally during launch week (or within the first 1–2 weeks after release).
That’s when reviews help the most. If life happens, no guilt — just do your best, Darling.

Where are reviews posted?

Common places: Amazon, Goodreads, BookBub, and sometimes social media (Instagram / TikTok / Facebook).
The author will usually tell you which ones matter most for their launch.

Can I share the ARC with a friend?

Please don’t. ARC files are for the approved reader only.
If your friend wants in, send them the sign-up link — easy.

Do I have to leave a review?

That said, reviews are the whole point of an ARC team — so only sign up if you think you’ll be able to leave an honest review around launch week. If life happens, it happens.

What if I DNF (Did Not Finish)?

DNF is allowed. Sometimes the vibes just aren’t vibing.
If you DNF, you can simply not review — or, if you feel comfortable, send the author a quick private note (one sentence is fine). No drama, no guilt.

Can I post my review before release day?

Usually no for Amazon — Amazon generally doesn’t allow reviews before release.
Other platforms (like Goodreads) may be more flexible, but the safest rule is: post during launch week unless the author says otherwise.

Do ARCs work on Kindle?

Yes. Most authors deliver ARCs through BookFunnel (or similar), which lets you Send to Kindle in a couple of clicks.
If you can read on a phone/tablet too, that’s a handy backup when Kindle decides to be… Kindle.

Can I quote snippets on social media?

Short quotes are usually fine (and appreciated!) as long as you credit the author/book.
Just don’t upload the file, don’t post full chapters, and don’t share the download link.


What if I’m running late?

You'll have to give up your first born. I'm kidding!

Life happens. If you’re going to miss the review window, a quick heads-up to the author is kind — but not mandatory.
If you can still review later, great. If not, no shame.

What makes a “good” ARC review?

Honest, specific, and fair. A couple of sentences is enough, usually better. You got the book for free but that does not obligate you to like it.
Mention what you liked, what didn’t work for you, and who the book is (or isn’t) for. Critique the book, not the author.

If something seems terribly wrong, a note to the author is appreciated, but not required. (It has happened that the author uploaded the wrong version, a reviewer questioned it with them, and then went on to give 5 stars to the correct version.)


For Authors

How many ARC readers do I need?

Start small: 10–30 is plenty for your first round.
Expect only 50–70%

When should I send the ARC?

Common sweet spot: 2–4 weeks before release.
Close enough that readers remember it, far enough that they can actually finish it. If your book is long, lean toward 4 weeks.

What file format should I send?

EPUB is the default (works on most devices and with BookFunnel).
Optional extras: PDF (some readers prefer it) and MOBI (mostly outdated now). If you only choose one, choose EPUB.

What’s the easiest way to deliver the ARC?

BookFunnel (or similar) because it handles device issues and “help, my Kindle is possessed” emails.
If you deliver manually, expect more admin and troubleshooting.

Can I require reviews?

No. Insisting on reviews is not permitted.
What you can do is set clear expectations: “If you sign up, please leave an honest review around launch week if you’re able.” Keep it friendly, not threatening.

Can I ask readers to delay low ratings?

Careful here. It can come across as manipulative, and some platforms don’t love it.
Safer approach: encourage honesty, and invite DNFs or critical feedback privately if they’d rather not post publicly.

Do I need an ARC agreement / copyright warning?

Nothing fancy. One line is enough:
“By accepting this ARC, you agree not to share, upload, or distribute the file.”
Add it as a required checkbox on the form and you’re covered for normal purposes.

What’s a good ARC timeline?

A simple, low-stress version:

  • 4–2 weeks before: recruit + accept readers

  • 2–3 weeks before: send ARC

  • Launch week: send one gentle reminder + review links

  • 1 week after: optional “thank you” (or just move on with your life)